Logistics Becomes a Sales Pitch in Chemical Industry
A new study reveals that logistics excellence and innovative supply chain solutions, including AI and digital twins, are transforming into a primary sales pitch and competitive advantage for the chemical industry. Moving beyond a mere supporting role, these competencies offer a key value proposition. Supported by Dachser Chem Logistics, the study’s practical recommendations will be presented in an online webinar on March 5, 2026 (English) and March 4, 2026 (German), featuring its authors and industry experts.
The article highlights a significant paradigm shift in the chemical industry, asserting that innovative logistics and supply chain solutions are evolving from mere supplementary functions into crucial sales pitches and competitive advantages. A comprehensive study, backed by Dachser Chem Logistics, explores how capabilities like supply chain resilience, coupled with advanced technologies such as AI and digital twins, are forging a unique value proposition. This enables chemical companies to differentiate themselves beyond traditional product specifications or pricing. The study thoroughly examines current industry challenges, outlines future-oriented services, and provides actionable recommendations for businesses to strategically combine products and services into an compelling sales strategy.To disseminate these vital findings, an exclusive online webinar is scheduled. The English-language session will take place on March 5, 2026, from 11:00 AM to 12:30 PM CET. A German-language presentation is also available on March 4, 2026, from 3:00 PM to 4:30 PM. The event will feature the study's authors, Professor Christian Kille and Andreas Backhaus, presenting their research live. Dorothee Arns, Director General at Fecc, will offer valuable insights into the European chemical industry. Registration links are provided for both presentations, emphasizing that mastering logistics and supply chain innovation is now paramount for sustained success in the chemical sector.
