MakeMyTrip’s 'Travel Ka Muhurat' Drives Advance Bookings and Premium Stays

Published By DPRJ Universal | Published on Tuesday, 4 November 2025

MakeMyTrip’s 'Travel Ka Muhurat' campaign has led to a doubling of advance flight bookings and a sustained preference for premium stays. Travelers are actively seeking value through deals, resulting in significant domestic and international bookings across a wide range of destinations and properties.

MakeMyTrip’s inaugural 'Travel Ka Muhurat' campaign, running from October 29 to November 30, 2025, has revealed early trends of a surge in advance flight bookings and a strong preference for premium accommodations. The campaign, designed to mark the start of India’s year-end travel planning season, has united over 25 airlines, 30 hotel chains, and major banking partners to offer exclusive savings and deals. Travelers are actively seeking value through discounts and offers, leading to significant bookings for both domestic and international destinations. The campaign has also encouraged wider destination discovery and sustained demand for premium stays, with a notable percentage of international bookings being for 4- and 5-star properties. Goa, Jaipur, Udaipur, and Lonavala emerged as top domestic leisure destinations, reflecting the campaign’s success in driving both volume and value in the travel sector.